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India is embracing the digital revolution. But the sudden digitization has led to a surge in electronic waste (e-waste), posing a significant environmental and health challenge. With an estimated 2 million tonnes of e-waste generated annually, India faces a shortage

When a new phone hits the market, most of us are willing to buy it. And not just phones, we love to own tablets, PCs, laptops, and other e-devices that are launched with new & updated features. This consumer behaviour

We all love our gadgets. From smartphones and laptops to tablets and gaming consoles, they connect us, entertain us, and fuel our modern lives. But what happens when these beloved devices reach the end of their lifespan? Unfortunately, many end

In today’s environmentally conscious world, consumers are increasingly looking for brands that align with their values. One way for businesses to demonstrate their commitment to sustainability is by taking responsibility for their products’ end-of-life management through Extended Producer Responsibility (EPR).

eWaste or electronic waste refers to discarded electrical or electronic devices. With the rise in consumption and shorter lifespan of gadgets, eWaste generation has increased rapidly. With components like lead, mercury, cadmium etc., eWaste can be highly toxic and have

The implementation of EPR, which enables manufacturers to assume full responsibility for the collection of end-of-life equipment and their safe disposal, is used to manage e-waste in India. Manufacturers and distributors would have to collect e-Waste by giving customers a

India’s Extended Producer Responsibility (EPR) framework has gained significant attention from G20 countries due to its innovative approach to addressing the challenges of plastic waste and promoting a circular economy. The recent deliberations at the G20 Environment and Climate Sustainability

In today’s digital age, laptops have become an indispensable part of our lives. However, the production, use, and disposal of laptops contribute to carbon emissions and environmental degradation. To combat this issue, it is crucial for organisations and individuals to

The process of managing the flow of goods and materials from the end consumer back to the point of origin is called reverse logistics. This process is also known as aftermarket supply chain management or reverse supply chain. The goal

As our dependence on technology continues to grow, so does the amount of electronic waste we generate. From old laptops to outdated media devices, disposing of IT and media assets can be a challenge, especially when it comes to ensuring

As the world continues to face the challenge of climate change, it is clear that we need to shift our current economic model to a more sustainable one. The Circular Economic Model is one such model that is gaining traction